Lori Powers, Chief Executive Officer
Leading the Powers team, Lori has developed an unrivaled agency model specializing in franchise and multi-unit systems. It is this strategic vision and her unparalleled agency management that have helped Powers Agency thrive. Under her leadership, the agency produces results-driving work for brands like Home Helpers, Ameriprise Financial, Frisch's Big Boy, Penn Station East Coast Subs and more. Drawing on her 20+ years of experience and her innate understanding of how to connect client goals with long-term consumer needs, she develops solid messaging and creative strategies as the foundation for clients’ success.
Krista Taylor, Chief Marketing Officer
A self-proclaimed geek who’s also an adventure lover, Krista sees each day as an opportunity to learn something new. She leads with enthusiasm and knowledge gained from her 20+ years of franchise marketing experience. Her unit sales and system sales increases for brands like Frisch’s Big Boy, Pfizer, Penn Station East Coast Subs, Oppenheimer Funds, and Baskin Robbins stem from her passion for turning research and business analytics into practical knowledge for expanding clients’ business. Krista is a well-rounded leader with experience in nearly every facet of the industry: design, copywriting, branding, media planning, budgeting, online digital marketing . . . the list goes on; she’s done it all. Krista is a Leadership Cincinnati grad, MBA guest lecturer at Northern Kentucky University, and swears the blood in her veins is blue—“Go, UK!”
Mark Wesling, Chief Financial Officer
Competing in nine marathons, including Boston, New York, Chicago and Honolulu, has taught Mark a lot about succeeding in life and in the ad biz, too. “If you don’t put in the work, you’ll pay the price on race day.” Mark puts the work into the oversight of clients’ budgets and spending. With an MBA in finance, 30 years of account, finance and new-business experience, and a background in client service, Mark brings a unique understanding to agency financials and client needs. His undeniable joy for life brings laughter and fun wherever he goes—especially to his monthly Cigar Club lunch.
Charlie Powers, Chairman
Charlie is the antithesis of cut-throat agency tyrants. Instead, the founder of Powers Agency is down to earth, kind-spirited, genuine, a born connector: One of Charlie’s passions is bringing together people who can help each other. He sees how private-sector organizations can help fill community needs and acts as a catalyst to implement those relationships. Charlie loves fast cars, is an avid tennis player and life long Reds fan.
Terry Dillon, VP, Creative Director
With more than a decade in the entertainment and advertising industries, Terry’s brain has evolved into a full-throttle idea factory. In Los Angeles, he worked on top sitcoms including That ‘70s Show, Two and a Half Men and The Big Bang Theory. Hollywood taught him the art of high-stakes storytelling and revealed an irrational fear of famous, beautiful people. More recently, he’s developed award-winning work for the Ohio Lottery, Western & Southern Life, Dannon, Long John Silver’s and White Castle and won national attention for creating pop-culture sensation Scooter the Neutered Cat.
Mary Bailey, Media Director
Mary sees everything around her as a potential message channel and treats everyone around her like a true friend. Her expertise, developed during 20+ years in the business, is crafting agile and engaging media plans to reach your consumer and achieve your sales goals. Mary reaches your consumers in just the right place, at just the right time, through just the right channel to make your message heard. Couple Mary’s kind heart with her tough-as-nails negotiating power and you get an impressive $1.50 return on every media dollar you spend. Never without a cup of coffee in hand, Mary loves everything life has to offer—Broadway shows, the Chicago Bulls, Tupac Shakur and seeing her neighbors, the Jackson 5, perform long before they made it big!
Dan Lally, Communication Strategist
Dan's really great but he hasn’t written his bio yet. If you know him, please shame him into finishing it in a timely manner.
Katie Copeland, Account Supervisor
As a mother of three, volunteer pace coach and Powers Agency’s newest account supervisor, Katie knows the importance of keeping things on time, on budget, and on strategy. While training for multiple half-marathons, running a household and managing her fantasy football teams, Katie gained 15 years of experience leading successful global and local brand initiatives for a number of Fortune 100 clients. She brings her eclectic skill set to our team to lead and oversee projects for franchise clients on a national and local level. She understands what clients need to do on a large scale to set themselves up for success in each market.
Becky Millay, Account Supervisor
Born and raised barely south of the Ohio River, Becky is a food lover and self-proclaimed salsa snob. This is due to her recent 5-year life-changing move to and from Dallas. A proud NKU graduate, she has spent nearly 15 years in restaurant marketing. Starting as a local field marketing manager for Panera Bread and Noodles & Co., to building franchise system-wide LSM, market entry strategy and franchise communications for Boston’s Restaurant in Texas. Becky likes to say she “crossed over to the dark side” in joining the Powers Agency after a career focused on the client side. (We like to say she joined the light side.) Becky is always juggling client needs, along with needs of her 2 young girls and scientist husband at their home in northern Kentucky.
Jim Lindsay, Client Operations Manager
As client operations manager, Jim specializes in project management and acts as a liaison with creative and media vendors to ensure cost efficiency and smooth project completion. Jim’s rich depth of experience includes everything from graphic designer to production manager to senior project manager. When he’s not casting about for ways to save our clients time and money, Jim, an avid fly-fisherman, can often be found knee-deep in the waters of northern Michigan.
Tim Fagel, Engagement Supervisor
Tim joined Powers with four years of agency experience under his belt: the first half spent in traditional media buying, the second in strictly digital. At Powers, he is able to shift seamlessly between the two worlds, and believes a message should go wherever consumers are most likely to engage. He loves shepherding a strategy from start to finish, optimizing all along the way. If you’re from the Cincinnati area, you might appreciate one of his claims to fame: Tim was on the first St. X high school football team to win a state title. Just don’t ask to see his ring. “You’ll never find it.”
Zach Zimmerman, Senior Designer
From dog food to presidential campaigns (and everything in between), Zach has spent the last 10 years making sure his work engages an audience and exceeds client expectations. Creative from a young age, his passion for communicating intelligently through art and design has only become stronger by partnering with clients in so many diverse industries. He splits his free time between Netflix binging, being a regular attendee of local cars and coffee meet-ups, and consuming all things pop culture— especially the '80s and especially cereal. That is so choice and tubular, to the max.
Rhonda Johnson, Accounting Supervisor
Who says accountants are dull? Anyone who’s met Rhonda (party planner, hostess with the mostes’, and queen of all things fun) agrees it’s no wonder she has so many friends. Not only does Rhonda manage the client billing process, she helps clients understand their statements and works with them to determine the best methods for billing to their internal teams. Her positivity is so infectious, you just might look forward to getting your next bill.
Colleen Butler, Graphic Designer
Colleen recently graduated from the University of Cincinnati DAAP program in Graphic Communication Design where she gained experience in branding, package design, environmental design and graphic arts. Two truths and a lie about Colleen: 1) She has fallen from a plane, on purpose. 2) She refers to herself in the third person. 3) She’s a brunch enthusiast who never eats breakfast, only brunch. Colleen likes to drink coffee, diet coke, or anything else really. To round out the Irish stereotype, she loves potatoes in all their many gloriously cooked forms: baked, mashed, steamed, crisped or fried.
Erika Johnson, Field Marketing Manager
Erika drives all over the country working in the field for our clients. She develops strategic local-store marketing plans for individual locations and franchises. Erika’s a workaholic who has an unhealthy obsession with her Jeep Wrangler. It’s bright red with big 33” tires, 2.5” suspension lift, 2” body lift and a huge stinger bumper (whatever that means). Erika graduated from the University of Cincinnati with a degree in Criminal Justice and a minor in Psychology—which she puts to use while bartending on weekends whenever she’s back home.
Mandy Wagner, Account Coordinator
Mandy is Kentucky born and bred and a recent graduate of the University of Kentucky. She bleeds blue through and through. Mandy spent her college years studying Anthropology. She conducted an eye-opening study on caffeine consumption habits among college students. (They consume a lot. It’s gross.) She loves coffee, cooking in her cast iron skillet and volunteering around her local community. Her favorite quote: "Never let the odds keep you from doing what you in your heart you were meant to do.” by H. Jackson Brown, Jr. Also, smiling is her favorite.
Courtney Craig, Account Coordinator
Hailing from Cincinnati, Courtney is a graduate of the University of Louisville (LOO-i-vull) where she majored in Marketing and minored in Spanish and International Business. Spent the two years after college in Tulsa, Oklahoma as a Teach for America Corp Member teaching third grade. Courtney loves to travel. She hopes to make it to all 50 states; she’s currently at number 24. Indiana’s next on her list. She loves her pet pug, Bubb, and she has a disturbingly large collection of pug-related knick-knacks.
Pam Roeper, Executive Assistant
Whatever you need, Pam is there to help. Don’t know where to go, what to do or who to talk to? Then you need Pam in your life. Manager of schedules, mogul of administration, mom of the office, she’s the one we turn to for just about everything. Besides keeping our lives in order, she supports Human Resources and tends to all clerical and administrative needs. When she’s not dealing with us, she’s playing with her six beautiful grandchildren, catching up on the latest celebrity gossip or unwinding with girlfriends and a glass of wine.
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